Remembering Jerry Mander

By Schumacher Center for a New Economics Staff, originally published by Schumacher Center for a New Economics

April 21, 2023

A trail-blazing author and activist, once called "the patriarch of the anti-globalization movement," Jerold Irwin "Jerry" Mander passed away earlier this week at the age of 86.

Jerry's incisive mind and optimistic spirit guided many of us over a career spanning four and a half decades. Rising to national attention with his 1977 book, Four Arguments for the Elimination of Television, he later served as senior fellow at the Public Media Center, program director for the Foundation for Deep Ecology, and Director of the International Forum on Globalization. As a Member of the Schumacher Center's Board of Directors, Jerry sharpened our analysis of the impact of global corporations on small communities and local economies. An all-encompassing thinker with an abiding commitment to human potential, Jerry will be missed.

Introducing Jerry at his 1999 E.F. Schumacher Lecture, Nancy Jack Todd had this to say of the man and his work to that date:

A story about C. G. Jung may be applicable here. When he was still quite a young man, traveling in Africa, he met a shaman… To Jung's immense delight they fell into a discussion about dreams. They were able to establish that they had shared many experiences having to do with dreams. Jung said, I find that there are dreams we all have about the busyness and the details of our lives, and the man said, Yes, he understood; he had those dreams too. But, Jung said, there are also the great dreams, the dreams of destiny and meaning and of the human role in the larger scheme of things. The man said, Ah yes, we did indeed used to have such dreams. But now, alas, the district commissioner has them for us.

We too have had our great dreams, but now the corporate-run media, the corporate world, have them for us. Part of what Jerry Mander is crusading for is to encourage us to have great dreams again.

Jerry's lecture, "Economic Globalization: The Era of Corporate Rule," is a window into a particular moment in the history of decentralist economic thought — one with many clear parallels to our present day. In it, his analysis of world political and economic dynamics clearly explains the agitation and activism around "anti-globalization" at the turn of the millennium:

His thorough critique is permeated by a conviction for local self-reliance and community-building as viable responses to corporate capture.

Never let anyone get away with saying that globalization is somehow a natural process like gravity..only five years ago the term "globalization" was unknown, and now there is suddenly a spontaneous outburst of pain and anger against it. Resistance is growing, and the media are beginning to notice.

Jerry's concluding remarks — a rousing call to action for renewed localization — are a fitting reminder to those carrying on the same pursuit today:

Jerry Mander's 1999 lecture can read in full here.

Tags: anti-globalization, decentralized economics, economic relocalization

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